What Helix Business Does
AI booking assistant
Employees book flights and hotels by chatting with Helix, or by speaking to it, in plain language. Travellers need no training, and a request ends in a confirmed booking rather than a list of search results.
Travel policy engine with dynamic budgets
Admins set rules for cabin class, preferred and blocked airlines, number of stops, hotel star rating, advance booking, total trip cost and CO₂. Each rule can pre-select, rank, warn, require approval or hard block. Budgets follow the live market, so the policy stays current without anyone editing it.
Approvals and manager routing
Out-of-policy trips go to the right approver (a manager, finance or a named person), who approves or rejects with one click from email. Before confirming, Helix re-checks that the fare or room is still available at the approved price.
Delegated and bulk booking
Executive assistants and travel admins can book for colleagues, including travellers who have not yet set up an account. "Just Book" applies one chosen trip to many travellers in a single action, with the policy checked for each person.
Expenses and finance controls
Travellers photograph a receipt and Helix reads the merchant, amount, currency, category and date. Finance teams review, approve and export expenses with cost codes and GL mapping, and track spend against each trip.
Spend analytics, audit and carbon reporting
Admins see monthly spend, active trips, pending approvals and a breakdown of flights against hotels. Every policy decision is recorded in an audit trail, and CO₂ can be tracked and controlled through policy.
What Makes Helix Business Different
Market-based budgets instead of fixed per diems
Helix sets hotel budgets from the Median Market Rate, which is the median price of comparable hotels for the same city, dates and star rating, and sets flight budgets from the Lowest Logical Fare for the route and time. If comparable 3-star hotels in Paris cost €180 on a given night and policy allows 20% above the median, the cap that night is €216. A fixed per diem is either too tight in peak weeks or too loose in quiet ones.
Policy applied at search time, fair to the traveller
Helix applies company policy while it searches, not after the traveller has chosen. Travellers see options that already fit the rules, and in-policy choices rank first. The company controls cost without making employees guess what they are allowed to book.
Personalisation for every traveller
Helix learns each traveller's preferred airports, airlines, cabin, seat and hotels, along with context they mention, such as dietary needs. It applies these to every later search. Loyalty programmes are recognised and applied at booking.
Corporate hotel rates
Helix Business gives companies access to corporate hotel rates that can be up to 30% below published rates for the same room. Helix's ROI calculator deliberately uses a more conservative 12% average hotel saving.
Return on investment in months
With the default inputs in Helix's published ROI calculator (200 travellers taking 10 trips a year), the licence pays for itself in 1.3 months. The calculator assumes booking time falls from 25 to 12 minutes per trip and approval time from 6 to 3 minutes. Every assumption can be adjusted on the pricing page.
Helix Business is an alternative to Navan, Perk (formerly TravelPerk), SAP Concur, Egencia and American Express Global Business Travel.
Who Uses Helix Business
Companies with 1 to 100 travellers
(Tier 1 pricing), usually growing SMEs setting up a travel policy for the first time.
Companies with 101 to 1,000 travellers
(Tier 2 pricing), usually replacing a travel management company or a legacy booking tool.
Organisations with more than 1,000 travellers
(Tier 3 pricing).
Buyers and administrators
travel managers, finance leaders, operations teams, HR and executive assistants.
Industries
any organisation where travel cost comes out of its own margin rather than being re-billed to a client.
What the ROI calculator's default scenario (200 travellers, 10 trips each) estimates, per year:
- 433 hours of booking time saved
- 30 hours of approval time saved
- Booking time per trip cut from 25 minutes to 12 minutes
The Team Behind Helix Business
Helix Business is built by Helix Technologies Limited, founded in March 2025 by Gus Fraser (Chief Executive Officer), who previously led AI engineering at a publicly listed consultancy. Lukas Pechar is Chief Technology Officer, and Michael Ros, founder of Sleap.io and Bidroom, advises the company. Gus founded Helix because corporate travel policy still lives in PDFs, and line managers are asked to approve trips without knowing what a fair fare or hotel rate is. Helix Business puts policy and market pricing into the booking itself, so approvers see what a trip costs relative to the market on the day. The company is headquartered in St Helier, Jersey. Meet the team
How Helix Business Works
- Set-up time within a day. An admin verifies the company domain, invites the team, and picks a policy template or builds a custom policy.
- Booking Travellers chat or speak to Helix in the web app at app.heyhelix.ai.
- Approvals Approvers receive an email and approve or reject with one click. Most approvals are completed within minutes.
- Payment Bookings are paid from the company's Helix travel balance, which finance tops up by card or bank transfer. Employees never pay for flights or hotels personally.
- Currencies Pricing in GBP, USD and EUR. Travellers see prices in the organisation's preferred currency.
- Sign-in Employees sign in with their company email address. The company verifies its email domain, and only people on that domain can join the organisation.
- Support [email protected].
- Try before buying Start a 30-day free trial, which can be extended on request, or explore the demo at demo.heyhelix.ai with no registration.
Further reading: Platform · Pricing and ROI calculator · For travellers · FAQ
Key Facts
- Product name
- Helix Business
- Company
- Helix Technologies Limited
- Type
- AI-native corporate travel management platform
- Founded
- March 2025
- Founder
- Gus Fraser
- Headquarters
- St Helier, Jersey
- Website
- https://heyhelix.ai/business
- Core offering
- AI booking of flights and hotels within company policy, with approvals, expenses and spend reporting
- Pricing
- £100 per traveller per year (travellers 1 to 100), £80 (101 to 1,000), £50 (1,001+). Also $120, $100 and $60 in USD.
- Contract terms
- Annual, billed upfront. No base fee and no feature tiers. 30-day free trial, extendable on request.
- Services
- AI booking assistant, travel policy engine, dynamic budgets, approvals, delegated and bulk booking, expenses, spend analytics, audit trail, carbon tracking
- Supply
- 500+ airlines, 1 million+ hotels
- Set-up time
- Within one day
- Communication
- Chat and voice with the AI assistant, email approvals, [email protected]
- Competitors
- Navan, Perk, SAP Concur, Egencia, American Express Global Business Travel
Frequently Asked Questions
What is Helix Business?
Helix Business is an AI-native corporate travel management platform for companies with 10 to 1,000+ employees. Employees book flights and hotels by chat or voice, and Helix applies the company's travel policy and approvals as it searches. It is made by Helix Technologies Limited, founded in 2025 in St Helier, Jersey, and has a 30-day free trial.
How much does Helix Business cost?
Helix Business costs £100 per traveller per year for the first 100 travellers, £80 for travellers 101 to 1,000, and £50 above 1,000. It is billed annually, with no base fee. Policy, approvals, expenses, analytics, audit and support are included in the seat price.
How is Helix Business different from Navan?
Helix Business sets hotel and flight budgets from live market prices (Median Market Rate and Lowest Logical Fare) rather than fixed amounts, and applies policy while it searches. Travellers book in one conversation, by chat or voice. The price is the same per-traveller seat price for every feature.
Who founded Helix Business?
Helix Business is built by Helix Technologies Limited, which Gus Fraser founded in March 2025 in St Helier, Jersey. Gus Fraser is Chief Executive Officer and Lukas Pechar is Chief Technology Officer.
What does Helix Business include?
Helix Business includes an AI booking assistant, a travel policy engine with dynamic budgets, approvals, delegated and bulk booking, expense capture, spend analytics, an audit trail and carbon tracking. All of it is included in the per-traveller price.
Can we pay for Helix Business bookings by card?
Helix Business bookings are paid from a company travel balance, not from individual employee cards. Finance teams top up the balance by card or bank transfer, and Helix checks that the balance covers each booking before it is confirmed. Employees never pay for flights or hotels personally, so there are no out-of-pocket travel claims to reimburse.